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About Us
Plurar Real Estate
At Plurar, we are not just a real estate agency. We are a movement that celebrates plurality and transforms diversity into action. Our essence lies in creating homes, experiences, and spaces where every person – regardless of origin, identity, or history – is welcomed and respected. We strive to transform the real estate market into a more inclusive, accessible, and human environment.
“Plurar is more than being plural. It is living and acting with purpose, welcoming all voices, perspectives, and possibilities.”
Our History
Plurar was born from the vision of a Argentine entrepreneur, Cristian Canepa, who brought their experiences to Brazil to transform the real estate market into a more inclusive and humanized space.

Cristian Canepa
CEO, Co-founder, and Real Estate Agent.
Cristian Canepa is the embodiment of a humanized approach to the real estate market. Argentine by birth and residing in Brazil, he started his career five years ago with the vision that a property is more than just walls and square meters: it is a home, a place of belonging. His journey began in Argentina, where he developed a strong sense of empathy and connection with different cultures and realities.
With an unwavering focus on creating inclusive real estate solutions, Cristian leads Plurar’s operations with a genuine commitment to diversity. He believes that every client should feel welcomed, regardless of their identity, origin, or life story. His personalized approach ensures that each process is transparent and engaging, guaranteeing not just transactions, but memorable experiences.
The Synergy that Moves Plurar
Transform the real estate market into a space where everyone can find their place with dignity and respect. Together, they have led Plurar to become a reference for inclusion in Brazil, always focusing on offering personalized and welcoming services for all.
Mission, Vision and Values
Mission
To provide inclusive real estate solutions that go beyond renting and selling, offering welcome, security, and belonging for all.
Vision
To be a global reference in diversity and inclusion in the real estate market, redefining the concept of home as a space for all voices.
Values
Inclusion, Diversity, Respect, Transparency, and Welcoming
Why Choose Plurar?
Commitment to Diversity
Everyone deserves a home, regardless of their identity.
Humanized Service
We put our clients' needs at the center, with welcome and empathy.
Comprehensive Support
We guide every step, providing continuous support and ensuring peace of mind in every decision.